Both these results show that people prefer narrative music videos that tell a story through out. Also the highest up combination shows that they enjoy narrative and performance so it shows the band/artist performing as well as telling a story. This will help me decide how to direct my video, and definitely use a narrative story that relate to the lyrics.
Most people said no to this question, so it shows that people don’t like references to other TV programmes/reality programmes – not big fans of Eminem!
This result shows that people don’t mind that the artist or band is shown, this backs up that people prefer a visual aid, like narrative.
This shows that teenagers want the lyrics in the original song to relate to the music video. They like, as this has been said before, visual aids that make the song come to life
This shows that teenagers want the lyrics in the original song to relate to the music video. They like, as this has been said before, visual aids that make the song come to life. 
This gives me a good idea on how people watch music videos. TV came out top as there are a lot of music channels that are popular with teenagers that play up to date music as well as old music, so it gives people a variety of music videos to watch.
The music that people listen too does not affect what music video they watch. This backs up the questions before as this proves that if the people like what they see then they are more likely to buy them, it’s more the video they are interested in – not just the song.
Like the question before this was an important question as well. This outcome was a lot better than people buying the song. This is because a lot of the people said they liked the visual aid that a music video gave them, and enjoy watching something while listening to the song. One teenager said they found some of the videos they downloaded funny and liked to show their friends.
Other people said they only brought certain ones by all different kids of artists because they enjoyed them. This result gives me an idea of why people buy music videos.
From earlier questions I know that teenagers watch a lot of music videos regularly and find them important. But this question was important as I wanted to know if it made a difference to them buying the song that the music video promotes. This result is not as good as I hoped it to be, because the main reason for a music video was to help advance the sales of the song, or even the sales of the music video.
I left this as a qualitative question as I wanted to really know why they were putting this answer. The people that said “yes” mostly said they found music videos interesting and brought the song to life. However the people that said “no” said they were a waste of time and money.
But with the negative comments aside this result backs up my analysis from the question before. It shows that teenagers watch music videos for a reason, because they are important to the artist or band promoting their song.
I asked this question to see how regular teenagers watch music videos. This result shows that 20 out of the 30 teenagers I asked watch music videos everyday, which is a lot. This shows how important music videos are to teenagers whether they do it for entertainment or interest.
This gives me a good idea on how people watch music videos. TV came out top as there are a lot of music channels that are popular with teenagers that play up to date music as well as old music, so it gives people a variety of music videos to watch.
The music that people listen too does not affect what music video they watch. This backs up the questions before as this proves that if the people like what they see then they are more likely to buy them, it’s more the video they are interested in – not just the song.
Like the question before this was an important question as well. This outcome was a lot better than people buying the song. This is because a lot of the people said they liked the visual aid that a music video gave them, and enjoy watching something while listening to the song. One teenager said they found some of the videos they downloaded funny and liked to show their friends.
Other people said they only brought certain ones by all different kids of artists because they enjoyed them. This result gives me an idea of why people buy music videos.
From earlier questions I know that teenagers watch a lot of music videos regularly and find them important. But this question was important as I wanted to know if it made a difference to them buying the song that the music video promotes. This result is not as good as I hoped it to be, because the main reason for a music video was to help advance the sales of the song, or even the sales of the music video.
I left this as a qualitative question as I wanted to really know why they were putting this answer. The people that said “yes” mostly said they found music videos interesting and brought the song to life. However the people that said “no” said they were a waste of time and money.
But with the negative comments aside this result backs up my analysis from the question before. It shows that teenagers watch music videos for a reason, because they are important to the artist or band promoting their song.
I asked this question to see how regular teenagers watch music videos. This result shows that 20 out of the 30 teenagers I asked watch music videos everyday, which is a lot. This shows how important music videos are to teenagers whether they do it for entertainment or interest.
I chose to ask an equal amount of male and female to get a balanced point of view from both sexes.
It gives me ideas through out the questionnaire that would appeal to them both. I didn’t single out age as I believe teenagers are most likely to watch a music video than any other age group. They are also teenagers are my focus group, so I just handed out my questionnaire to teenagers.
It gives me ideas through out the questionnaire that would appeal to them both. I didn’t single out age as I believe teenagers are most likely to watch a music video than any other age group. They are also teenagers are my focus group, so I just handed out my questionnaire to teenagers.
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